Case Studies

We’ve been lucky enough to work with some fantastic customers, here’s a selection of our work. If you’d like to hear more about our work, please don’t hesitate to get in touch.

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Testimonials

We could go on and on about how wonderful we are, and what makes us different.

But don’t just take our word for it, here’s what our customers say about Mad Hen...

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Design Reality

Design Reality

Design Reality is a world leading design consultancy, a star company that needed to shine more brightly. We looked at where the business wanted to get to, how they were perceived, both internally and externally, and what set them apart from their competitors. This revealed some great insights and unlocked some very revealing opportunities. There was one insight that really stood out, which shaped much of our thinking. See how we created a new proposition that resonates with the business, and made...

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Meee (My Education Employment Enterprise)

Meee (My Education Employment Enterprise)

Meee is a unique educational tool that inspires people to understand who they are, what they want and how they go about achieving it. Meee was founded by Sid Madge, as he was often being told by many young people during his presentations, that they thought of themselves as ‘misfits’. They thought they didn’t ‘fit in’. Sid wanted to see why this negative self-perception was so prevalent. His passion for creative thinking led to him to develop the Meee programme. Find...

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The Paperwork People

The Paperwork People

The Paperwork People were a new company, who needed a whole new brand identity creating. We looked at the potential market, to see where we could create some uniqueness with instant appeal for this great new company.We found out what’s important to the customer and what makes The Paperwork People unique. It was an exciting project to work on, and Sue and Christina were great fun to work with. Here you can see our thinking behind The Paperwork People’s new brand…

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Cartref Ni

Cartref Ni

Cartref Ni is wonderful social care business that used to hide it’s light under a bushel. Our brief was to let it shine. Their original branding felt very passive and impersonal, and the external perception was not very compelling for such an amazing company. We needed to change this to feel more human. We defined their values, the words that drove this organisation, and found the attributes that made them unique. See how we created Cartref Ni’s new brand identity that supports all this...

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Halen Môn

Halen Môn

Halen Môn, a rare brand and a great product, with so many romantic virtues. One of the issues Halen Mon faced was that many people outside of Wales didn’t know what Halen Mon means. We added the translation Anglesey Salt, and created a new positioning statement that had more purpose and being. We refreshed the brands identity to grow mind and heart share, and carefully crafted words were used to tell the Halen Môn story. You can see how we shaped the direction of Halen Mô...

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Oneplanet Adventure

Oneplanet Adventure

Oneplanet Adventure, such an amazing company and a wonderful place to mountain bike and hang out. Our brief was to improve what’s already there and just make it even better. We looked at the current position of the business, how it was perceived, how it communicated, and their competitors. We used many of our Mad Hen tools to gather this information, and built an entire brand map of the business, such a great way to see what works and what can be improved. We’re only at the beginning...

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